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Search Engine Optimization(SEO)

Search Engine Optimization(SEO)


The seo company's  "SEO" can refer to "search engine optimizers," a term adopted by anindustry of consultants who carry out optimization projects on behalf of clients, and byemployees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign.As an Internet marketing strategy, SEO considers how search engines work and what people search for.

History of Search Engines:
The concept of hypertext and a memory extension really came to life in July of 1945, when after enjoying the scientific camaraderie that was a side effect of WWII, Vannevar Bush's As We May Think was published in The Atlantic Monthly.

Google SEO:
Google holds over 60% of the total search market [37]. Its algorithm is naturally also unique, so ranking on Google carries its own unique considerations. Although there are over 200 criteria Google uses to rank sites, they can be categorized into two main sections: on-site and off-site factors.
This site is devoted to search engine optimization (SEO). Bringing you the latest SEO techniques, tools and information from the leading authorities on search engine optimization.

Who is the father of seo?
Bruce Clay
Who is the God father of seo?
Kimball Roundy

SEO Articles :
SEO Articles is the place to come for free information about search engine optimization andthe Internet marketing industry. At SEO Articles you can find everything from technical SEOminutia to broad-based marketing and advertising theory. SEO Articles is a non-commercial,informational site that strives to educate and illuminate all who come here.SEO Articles provides our readership with the latest and greatest in industry-relatedthought and opinion. Since search engine optimization is not an exact science, there is muchroom for thought, discussion, observation, anecdotal evidence and opinion in this field.Answers.com defines search engine optimization as "Designing a Web site so that searchengines easily find the pages and index them. The goal is to have your page be in the top 10results of a search. Optimization includes the choice of words used in the text paragraphsand the placement of those words on the page…" This may be very true, but SEO professionalsknow there is so very much more to this subject SEO Articles is just the place to talk aboutthis.In Google, for instance, inbound links are king, so simply optimizing what is on yourwebpage will not go far in Google. The good news, however, is that Yahoo and MSN do pay moreattention to what is on the page and rank webpages more on the merits of on-pageoptimization that upon inbound links.Search engine optimization has been a boom industry in recent years. The industry messageboards reflect that the professionals have much to say in this industry. That is why weinvite all SEO and Internet marketing experts to submit their articles to this site forpossible publication.At SEO Articles, we attempt to provide the most informative content from the industry'sleading authorities and writers on the subject matter at hand.


Professional SEO Training:
Improve your rankings, traffic, and profits today.
professionaly SEO two typs : 1) off page 2) on page

Off Page Optimization 

* keyword research, link building, site architecture, website monetization, pay per  click ads, tracking results, and more.
* An exclusive interactive community forum
* Members only videos and tools
* submit websites - Manual submissions four typs
1)directory-submission
2)article-submission
3)social-bookmarking
4)press-release-distribution

Link Building :
Search engines view links at votes, with some votes counting more than others. To get high quality links (that help your site rank better) you need to participate in the socialaspects of your community and give away valuable unique content that people talk about and share with others. The below Google Touch Graph image shows a small graphic representation of sites in the search field that are related to Seo Book.com based on linking patterns. In this post Matt Cutts suggested that Google is getting better at understanding link quality.Search engines want to count quality editorial votes as links that help influence the irrelevancy algorithms.

On Page Optimization :

It is hard to rank for keywords that do not appear in your page content, so each page shouldbe organized around the goal of ranking for a specific keyword phrase, with some relatedphrases and related keywords mixed into the page copy.Unique descriptive page titles play a crucial role in a successful search engineoptimization campaigns. Page titles appear in the search results, and many people link topages using the page title as their link anchor text.If possible create hand crafted meta description tags which compliment the page title byreinforcing your offer. If the relevant keywords for a page have multiple formats it maymake sense to help focus the meta description on versions you did not use in the page title.As far as page content goes, make sure you write for humans, and use heading tags to helpbreak up the content into logical sections which will improve the scanability and helpstructure the document. When possible, make sure your page content uses descriptivemodifiers as well.Each page also needs to be sufficiently unique from other pages on your site. Do not letsearch engines index printer friendly versions of your content, or other pages where contentis duplicate or nearly duplicate.
On Page  typs  Analysis

1) Keyword Analysis
   
2)Content Analysis

3) Page Title

4) Meta Description

5) Meta Keyword

6) Headings 


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